How to drive tangible results with customer journey mapping

Many customer journey maps fail to deliver their full potential. Building consensus, prioritization, and business impact are core benefits of employing this dynamic technique. Join CX CXPA CEO Diane Magers – whose 25 year CX career includes leadership roles at both AT&T and Sysco Foods – to understand how to deliver customer journey maps that ladder up to broader business goals such as revenue and loyalty.

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